Rich Media/Streaming Video

Turn your ad into a mini site

Today's banner ad is no longer a series of still frames repeating over and over. With new technology and better connection speeds, you can create a whole new type of ad – one with richer content, interactivity and streaming video. Liquid Web's rich media experts can create what amounts to a mini website in a single ad, targeting your customers without completely interrupting them.

Streaming video has obvious benefits beyond just re-broadcasting your TV advert. It allows you to send richer content in the form of video over an ad network helping your reach new audiences. With the benefit of interactivity, you can create an ad that can capture data, like an email address and even send and receive more content for your viewer to enjoy. A few of the amazing applications for this technology are:

• Games – to engage and entertain
• Polls, quizzes and sign up forms – capture user data without them leaving the page
• Product demonstration videos – enrich the experience with emotion
• Informative feature animations – showcase your innovations
• Instructional video – educate a new audience
• Interactive Flash panels – layer more content into one ad unit
• Viral ads – allow viewers to share your content, giving you even more reach

Take advantage of new technologies

Liquid Web's media experts can help you devise and serve up a rich media campaign that will get you significantly more interaction that 'traditional' banner advertising. We stay on top of the latest developments to make sure that you are reaching the broadest audience possible for your budget. The networks and media suppliers are always creating new ways to reach audiences, and Liquid Web works with them to keep you one step ahead.

Contact Us to discuss your next rich media or streaming video campaign.